Custom Build patternE-Commerce · Support

Order support chat agent.

Order status, returns and sizing questions handled on-site and over email, with a clean handoff to a human for anything it isn't sure about. Built for a WooCommerce retailer's support inbox so far; the pattern travels to any store where "where's my order" is the most common ticket.

The problem

Nine out of ten support tickets ask the same three questions.

Where's my order, how do I return this, and will this fit me - most e-commerce support volume is the same handful of questions, answerable directly from order and product data. But when they all land in one inbox with everything else, a customer waits hours for an answer that should take seconds.

The stores that come to us for this aren't short-staffed. They're spending a support team's time on lookups a system could answer directly, instead of the actual problems that need a person.

What we built

Five pieces, wired into what you already use.

Real-time order status lookup

Connects directly to the store platform, so answers reflect the actual order state, not a cached guess.

Returns and exchange handling

Walks the customer through the actual returns policy and generates the return label or instructions - no waiting on a human to start the process.

Sizing and fit answers

Trained on the catalogue's own size charts and product data, not generic advice that doesn't match how a specific product actually fits.

One brain, two channels

The same agent handles on-site chat and inbound email, so answers stay consistent regardless of where a customer reaches out.

Clean human handoff

Complaints, damaged goods and refund disputes route straight to a person - it never tries to talk a frustrated customer out of a real problem.

Typical outcome

Ranges, not a single client's number.

This pattern is live with one e-commerce client who isn't public yet. Until we can share their real figures with a case study, here's the honest range we typically see.

First response time
Hours seconds
For the order status, returns and sizing questions it's trained to handle.
Tickets resolved without a human
Meaningful share
Varies by how repetitive the existing ticket mix is.
Support team time freed
5-12 hrs/wk
Redirected to the tickets that actually need a person's judgment.
Where this fits

A Custom Build, scoped from a Sprint or on its own.

Starting price

£6K - £12K scoped

Timeline

4-8 weeks

Depends on

Store platform (Shopify, WooCommerce or similar), catalogue size, and how many support channels it needs to cover.

Full pricing
The honest part

Why there's no client name here yet.

This is genuinely live at one e-commerce client. We haven't asked them to go public yet, so we're not attaching their numbers to this page - that's the same anonymization discipline we hold our named case studies to, just applied a step earlier.

If a client says yes, this entry gets upgraded with real figures and a link through to their case study, the way NYC Dental Group and our laptop retailer client did. Until then, you're getting the honest range, not a number we made up to look impressive.

Let's talk

Support inbox full of
the same questions?

30-minute call, free. We'll look at your ticket mix and tell you honestly whether this pattern fits, or whether something simpler solves it.

Book a 30-minute call

30 min · Zoom or phone · Your timezone

Jinnat Ul Hasan

You'll be talking to Jinnat.

Founder & CEO. No account manager in between - if you book or fill in the form, it comes to me directly.

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