Best Websites to Publish and Promote Your Events Online

If you want people to attend your event, you can't rely on word of mouth alone. Whether it's a business conference, a live music show, a charity fundraiser, or a community class, online event promotion is the fastest way to reach your target audience.

Publishing your event on multiple platforms boosts your visibility in Google search results, social feeds, and local directories - making it easier for attendees to find you.

Five types of event websites worth using

Here are five different types of event websites to consider listing your event on, to maximise its reach and attract the largest possible audience.

1. Event listing websites. Event listing platforms make it easy for people actively searching for events to find yours.

• Eventbrite - one of the most popular websites to promote events worldwide. Good for both free and paid events.
• Meetup - suited to interest-based groups, workshops, and community meetups.
• AllEvents.in - global and local reach with strong SEO visibility.
• Billetto - good for ticketed events, especially in the UK and Europe.

Keyword tip: people often search "best websites to promote events", so make sure your event is listed on more than one platform.

2. Social media. Social media is free, fast, and one of the most effective ways to advertise your event online.

• Facebook Events - large audience reach and easy RSVP tracking.
• LinkedIn Events - best for professional networking, B2B events, and webinars.
• Instagram & TikTok - use videos, stories, and hashtags to increase engagement.
• X (Twitter) - good for event countdowns and live updates.

Pro tip: combine organic posts with paid social ads for maximum event attendance.

3. Local directories. Local event listings help you reach attendees in your area without spending on ads.

• Time Out - widely used in big cities for arts, culture, and entertainment.
• Visit [Your City] websites - tourism boards often run free "What's On" listings.
• Yelp Events - strong for local search visibility and reviews.

4. Industry-specific platforms. If your event is niche, you'll get better results listing it where your audience already looks.

• 10Times - suited to conferences, exhibitions, and trade shows.
• Bandsintown / Songkick - for music concerts and live gigs.
• Resident Advisor - good for nightlife and electronic music events.

5. Community boards and press listings. Don't ignore smaller, grassroots promotion channels.

• Craigslist Events - free and easy to post.
• Gumtree Events - popular in the UK, Australia, and New Zealand.
• Reddit - local and interest-based subreddits work well for free event promotion.
• Local newspapers - many run free online listings that also show up in Google search.

Why listing on more than one platform works

When you publish your event on multiple websites, you:

• Increase search engine visibility.
• Reach different audience types.
• Build credibility and trust.
• Drive more ticket sales or RSVPs.

How we help with event promotion

Promoting an event properly takes time, and missing the right channels means missing potential attendees. We work on event marketing, search optimisation, and paid advertising for clients who need an event seen, not just listed once and forgotten.

The work usually covers three things: optimising your event listing for Google and Bing search, publishing it on high-traffic websites and directories, and running targeted ads to reach the right audience.