Chases unconverted quotes at the right interval, answers the common objections, and flags anything that needs a human call. Built for a trades business sending estimates faster than anyone had time to follow up on them; the pattern travels to any business where quotes go cold from silence, not price.
Trades and home-services businesses are good at sending quotes fast. Following up on the ones that don't convert straight away is a different job entirely, and it's the one that gets skipped when the crew is on a job site, not in front of a laptop.
The businesses that come to us for this aren't losing jobs to a competitor's better price. They're losing them to silence - a quote that never got a second message.
Follow-up sequence at the right interval
Timed check-ins after a quote goes out, tuned to how long that job type typically takes a customer to decide on.
Common objection handling
Answers the questions that come up on every job - price, timeline, materials - using the business's own real answers, not generic scripting.
Booking nudge
Makes it a one-step process to confirm and get on the schedule, instead of another back-and-forth to arrange a start date.
Human handoff on real objections
Any negotiation, complaint or scope change gets routed straight to a person - it never tries to talk a customer into something it can't actually promise.
Weekly conversion report
Which quotes converted, which went cold, and why - in plain English, not a dashboard nobody opens.
This pattern is live with one trades client who isn't public yet. Until we can share their real figures with a case study, here's the honest range we typically see.
Starting price
£4,950 fixed
Timeline
2 weeks
Depends on
How many active quotes go out per month, and whether there's an existing CRM or it's spreadsheet-based today.
This is genuinely live at one trades client. We haven't asked them to go public yet, so we're not attaching their numbers to this page - that's the same anonymization discipline we hold our named case studies to, just applied a step earlier.
If a client says yes, this entry gets upgraded with real figures and a link through to their case study, the way NYC Dental Group and our laptop retailer client did. Until then, you're getting the honest range, not a number we made up to look impressive.
30-minute call, free. We'll look at your quote-to-job process and tell you honestly whether this pattern fits, or whether something simpler solves it.
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Founder & CEO. No account manager in between - if you book or fill in the form, it comes to me directly.